William Hill have once again donated a large sum of money to the brilliant Bobby Moore Fund. William Hill’s CEO, Phillip Bowcock gave the charity a cheque worth £24,000 last Friday.
What is the Bobby Moore Fund?
Bobby Moore was an exceptional footballer who captained the 1996 England team to World Cup victory. Sadly, Bobby died at just 51 from bowel cancer.
However, his legacy has continued and has been further supported by his widow, Stephanie Moore MBE. She set up the Bobby Moore Fund in his memory and to fund some ground breaking research into cancer.
The fund was set up in 1993. Since then, mortality rates have dropped by 30% and over £23.5 million has been raised for research purposes. Medical practices and technology have advanced significantly since 1993 and credit must be given to every research fund. Every little helps in the fight to beat one of the worlds deadliest illnesses.
The battle against bowel cancer is far from won, and as with the fight against all types of cancer, there is still a long way to go. Fourty four people still die every day from bowel cancer.
William Hill’s Passion
William Hill have been proud sponsors of this charity for two years. They feel it’s a great way to raise awareness and provide information about bowel cancer. Each week, there are around half a million customers who bet in William Hill’s high street shops across the country. Statistically speaking, 1 in 14 men and 1 in 19 women will be diagnosed with bowel cancer at some point in their lifetime. A great deal of William Hill’s customers will be at risk of this disease.
This is therefore a great method to raise awareness about this cancer.
William Hill have been raising money for the fund through the Friday Shirt initiative. For just £2, they encourage their employees to wear a football shirt to work. All the money is donated to the fund.
William Hill are now looking to arrange a new deal with the fund. It’s great to see one of the UK’s biggest betting companies offering their support to such a brilliant and deserving cause.
What William Hill Have Said
Phillip Bowcock, William Hill’s CEO told SBC News:
‘Our partnership with the Fund is also particularly significant in delivering important health messaging surrounding bowel cancer to our customers and colleagues across the communities where we are based.’
‘Together with the Fund we are looking to increase raise awareness of the disease and encourage our customers and colleagues to seek help from their GP if they spot that something is not right for them.’
‘In terms of future plans nothing is concrete yet but we will be continuing our partnership with them in 2018. Also, 40 colleagues from the company will be volunteering at one of the Autumn Internationals at Wembley next month, running a bucket collection to help the charity raise funds.’
Stephanie Moore, who earned an MBE for her outstanding work setting up the fund, said:
‘William Hill has once again really got behind our Football Shirt Friday campaign to raise vital funds and also awareness of bowel cancer. I’d like to say thank you to all William Hill colleagues and customers who donated to raise such a fantastic sum to bring forward the day when bowel cancer is cured.’
Bobby Moore Academy
The Bobby Moore fund is not the only initiative in the legendary footballers name. The Bobby Moore Academy is an initiative set up to educate children.
Work has recently finished on a new school in the Queen Elizabeth Olympic Park, where 120 Year 7 students started in September 2017.
There is work in progress for a secondary site that will educate people from 11 to 18.
The aim of the school is to educate, engage and inspire children from all walks of life.
William Hill and Matched Betting
As one of the leading bookmakers in the country, William Hill are a great company to use for our matched betting. We can make a profit from their free bets and promotions on a regular basis. To find out how this is possible you can read some of the related articles. You can find these in the ‘Learn More’ section at the top of this page.